It’s a good piece, and it captures why I’m vehemently opposed to putting ads on our site.
Standards are important. They are hard to live up to, sure, but that’s the point of them. The trouble with games journalism is that there are no standards. We expect to see Geoff Keighley sitting beside a table of s***. We expect to see the flurry of excitement when the GMAs get announced, instead of a chuckle and a roll of the eyes. We expect to see our games journos failing to get what journalistic integrity means.
For the record, I don’t think accepting ads automatically robs someone of bona fides; obviously many journalists do a good job walking the line between integrity and not pissing off the advertisers. But I don’t ever want to face that dilemma.